The 2022 South African
Township CX Report

In recent times, the kasi economy is leveraging its local brands to grow itself. In comparison to last year’s report, kasi entrepreneurs have proven to be resilient with township residents as they are spending more in the informal economy.

In this report, learn about:

  • The perception of Township
    residents on finances, saving and
    brands that resonate with them.

  • How they wish to spend their
    buying power.

  • Preference on marketing
    communication.

  • Factors that influence their
    shopping behavior.

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among township residents